HubSpot
Large (~8,000)
incident.io
Small (~140)
Best For
HubSpot
Best for: People who prioritize genuine work-life balance and a transparent, inclusive culture
incident.io
Best for: Engineers and salespeople who value a strong culture with 13 extra holidays per year and approachable, ego-free founders
Ratings
HubSpotincident.io
4.3
4.5
Overall
4.1
4.1
Work-Life Balance
4.5
4.6
Culture & Values
3.9
4.5
Comp & Benefits
4.1
4.3
Senior Mgmt
4.0
4.3
Career Opps
👍 87% Recommend
👤 92% CEO Approval (Yamini Rangan)
👍 90% Recommend
👤 95% CEO Approval (Stephen Whitworth)
Culture Values
HubSpot only
🌈 Diverse & Inclusive⚖️ Work-Life Balance🕐 Flexible Hours
incident.io only
🚀 Ship Fast & Iterate⚙️ Engineering-Driven🤝 Flat Hierarchy
Shared
🌱 Learning & Growth🪟 Transparent🛡️ Safe to Fail
Pros & Cons
HubSpot
- Culture Code is legendary — transparency, autonomy, flexibility are real
- Remote-first done right with genuine work-life balance
- Enterprise sales culture can clash with engineering
- Comp below FAANG for senior roles
incident.io
- Strong culture with a dedicated culture manager — values are practiced, not just stated
- Excellent compensation and benefits with strong career growth opportunities
- Rapid scaling can create instability — some report organizational growing pains
- London-centric with limited remote options for some roles
Bottom Line
HubSpot
Choose HubSpot if you want legendary culture with real flexibility and psychological safety — but comp is below FAANG.
incident.io
Exceptional culture (4.5 stars) with genuine values, great benefits including 10% pension match, and kind colleagues — but London-centric with some layoff scars from 2024.
Open Roles
HubSpot — 191 jobs
💼 Sales / GTM
131
💻 Engineering
25
📊 Data
3
🎨 Design
3
🎧 Support
3
⚖️ Legal
2
🧠 ML / AI
2
📋 Product
2
💰 Finance
1
👤 HR / People
1
⚙️ Operations
1
incident.io — 25 jobs
💼 Sales / GTM
17
💻 Engineering
6
Summary
HubSpot scores 4.3/5.0 on Glassdoor with a 4.1 work-life balance rating. incident.io scores 4.5/5.0 overall with a 4.1 WLB. That’s a 0.2-point gap on overall satisfaction.
Both companies share these culture values: Learning & Growth, Transparent, Safe to Fail. HubSpot also emphasizes Diverse & Inclusive, Work-Life Balance, Flexible Hours. incident.io also emphasizes Ship Fast & Iterate, Engineering-Driven, Flat Hierarchy.
On the hiring front, HubSpot has 191 open roles and incident.io has 25 open roles.