Asana
Large (~1,700)
HubSpot
Large (~8,000)
Best For
Asana
Best for: Engineers and PMs who want genuine work-life balance and transparent leadership at a public tech company that practices what it preaches about how work should feel
HubSpot
Best for: People who prioritize genuine work-life balance and a transparent, inclusive culture
Ratings
AsanaHubSpot
4.1
4.3
Overall
4.2
4.1
Work-Life Balance
4.3
4.5
Culture & Values
4.0
3.9
Comp & Benefits
3.8
4.1
Senior Mgmt
4.0
4.0
Career Opps
👍 78% Recommend
👤 90% CEO Approval (Dustin Moskovitz)
👍 87% Recommend
👤 92% CEO Approval (Yamini Rangan)
Culture Values
Asana only
🎯 Direct Product Impact
HubSpot only
🕐 Flexible Hours🛡️ Safe to Fail
Shared
⚖️ Work-Life Balance🪟 Transparent🌱 Learning & Growth🌈 Diverse & Inclusive
Pros & Cons
Asana
- Exceptional work-life balance and supportive team culture
- Highly transparent leadership with strong D&I commitment
- Senior management accountability concerns and frequent reorgs
- Mandatory hybrid schedule — 3 days in office per week
HubSpot
- Culture Code is legendary — transparency, autonomy, flexibility are real
- Remote-first done right with genuine work-life balance
- Enterprise sales culture can clash with engineering
- Comp below FAANG for senior roles
Bottom Line
Asana
Choose Asana if you want sustainable pace, strong D&I, and a learning-first engineering culture at a public company — but expect hybrid 3-day in-office and some reorg turbulence.
HubSpot
Choose HubSpot if you want legendary culture with real flexibility and psychological safety — but comp is below FAANG.
Open Roles
Asana — 129 jobs
💻 Engineering
50
💼 Sales / GTM
22
📋 Product
9
⚙️ Operations
8
🎨 Design
6
📊 Data
5
👤 HR / People
3
📣 Marketing
3
⚖️ Legal
2
💰 Finance
1
🎧 Support
1
HubSpot — 191 jobs
💼 Sales / GTM
131
💻 Engineering
25
📊 Data
3
🎨 Design
3
🎧 Support
3
⚖️ Legal
2
🧠 ML / AI
2
📋 Product
2
💰 Finance
1
👤 HR / People
1
⚙️ Operations
1
Summary
Asana scores 4.1/5.0 on Glassdoor with a 4.2 work-life balance rating. HubSpot scores 4.3/5.0 overall with a 4.1 WLB. That’s a 0.2-point gap on overall satisfaction.
Both companies share these culture values: Work-Life Balance, Transparent, Learning & Growth, Diverse & Inclusive. Asana also emphasizes Direct Product Impact. HubSpot also emphasizes Flexible Hours, Safe to Fail.
On the hiring front, Asana has 129 open roles and HubSpot has 191 open roles.