Apollo.io vs Sierra

Apollo.io vs Sierra: Culture Compared

Apollo.io (4.0 Glassdoor) vs Sierra (4.0 Glassdoor) — side-by-side on culture values, work-life balance, compensation, and open roles.

Apollo.io

Apollo.io

Large (~800)
Sierra

Sierra

Large (~500)
Apollo.io
Best for: Product builders who want strong PMF and competitive comp at a sales-tech leader
Sierra
Best for: Builders who want to work with proven Salesforce and Google leadership on enterprise AI agents
Apollo.ioSierra
4.0
4.0
Overall
3.6
3.5
Work-Life Balance
4.0
4.1
Culture & Values
4.1
4.0
Comp & Benefits
3.6
3.8
Senior Mgmt
4.1
3.8
Career Opps
πŸ‘ 77% Recommend πŸ‘€ 81% CEO Approval (Matt Curl)
πŸ‘ 80% Recommend πŸ‘€ 84% CEO Approval (Bret Taylor)
Apollo.io only
🌐 Remote-Friendly🎯 Direct Product Impact
Sierra only
πŸ’Ž Strong Comp & Equity
Shared
πŸš€ Ship Fast & Iterateβš™οΈ Engineering-Driven🌱 Learning & Growth

Apollo.io

  • βœ“Strong product-market fit β€” best-in-class sales intelligence platform
  • βœ“Competitive compensation with RSUs, performance bonuses, and paid health insurance
  • βœ—Some reports of leadership involvement in granular decisions and frequent pivots
  • βœ—Work-life balance challenges under high-growth pressure

Sierra

  • βœ“Elite founders with proven track records
  • βœ“Strong equity at $10B valuation
  • βœ—In-person-first culture
  • βœ—Competitive intensity may not suit everyone
Apollo.io
Choose Apollo.io if you want best-in-class sales intelligence with competitive comp β€” but leadership can be hands-on.
Sierra
Choose Sierra if you want elite founders (Bret Taylor, Clay Bavor) and strong equity at a $10B enterprise AI company β€” but it's in-person-first and the competitive intensity won't suit everyone.

Apollo.io β€” 45 jobs

πŸ’Ό Sales / GTM
16
πŸ’» Engineering
9
πŸ“£ Marketing
4
πŸ‘€ HR / People
3
πŸ“‹ Product
3
πŸ“Š Data
1
🎨 Design
1
πŸ’° Finance
1
βš–οΈ Legal
1
🎧 Support
1

Sierra β€” 134 jobs

πŸ’» Engineering
42
πŸ’Ό Sales / GTM
27
πŸ“‹ Product
15
πŸ‘€ HR / People
7
🎨 Design
5
βš–οΈ Legal
5
πŸ“£ Marketing
5
βš™οΈ Operations
5
πŸ“Š Data
2
πŸ’° Finance
1

Apollo.io scores 4.0/5.0 on Glassdoor with a 3.6 work-life balance rating. Sierra scores 4.0/5.0 overall with a 3.5 WLB. They’re tied on overall satisfaction.

Both companies share these culture values: Ship Fast & Iterate, Engineering-Driven, Learning & Growth. Apollo.io also emphasizes Remote-Friendly, Direct Product Impact. Sierra also emphasizes Strong Comp & Equity.

On the hiring front, Apollo.io has 45 open roles and Sierra has 134 open roles.