Who we are
About Stripe
Stripe is a financial infrastructure platform for businesses. Millions of companies—from the world's largest enterprises to the most ambitious startups—use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyone's reach while doing the most important work of your career.
About the team
The Stripe EMEA Marketing team is a dynamic and rapidly growing group dedicated to transforming customers into enthusiastic advocates for Stripe. Collaborating closely with sales, we focus on accelerating the path to purchase and enhancing product adoption among our user base. Our regional marketing efforts involve crafting and executing tailored marketing plans that resonate with local audiences, as well as spearheading our most significant conferences and sponsorships that drive go-to-market (GTM) success and business growth. Join us and be part of a culture that celebrates teamwork, innovates boldly, and makes a meaningful impact.
What you’ll do
In this role you will act as a high-touch bridge between the company's senior leadership and its most strategic users. You will own and evolve Stripe's executive hospitality programmes across EMEA — leveraging premium experiences, sports properties, and strategic events to build meaningful C-suite relationships. The focus of this role is to position Stripe's regional executives as thought leaders, increasing visibility and credibility in line with Stripe's mission to grow the GDP of the internet. Ultimately, this role converts C-suite engagement into deep relationships and partnerships and measurable business outcomes, including brand consideration, strategic deal acceleration, and pipeline growth.
Responsibilities
- Craft the executive marketing strategy within high-priority account segments, including established enterprises and digital native businesses.
- Executive Engagement Strategy: Design regional frameworks for Executive Account-Based Marketing that target high-value "in-market" accounts and active buying groups.
- Craft tailored engagement plans for senior enterprise executives, startups and ecosystem stakeholders to reinforce Stripe as the leader in Financial Infrastructure and enterprise-ready organisation to support all business models.
- Sports Hospitality Programme Management: Own and manage Stripe's sports hospitality programmes across EMEA — including premium experiences tied to major sporting properties and partnerships — ensuring they deliver strategic value, executive-level engagement, and measurable business outcomes.
- EMEA Executive Experiences Playbook: Create, codify, and deploy a scalable executive experiences playbook across EMEA markets, establishing consistent frameworks, best practices, and repeatable models that can be localised for regional nuances while maintaining strategic alignment.
- Managing Executive Hospitality & Events: Oversee end-to-end execution of executive events, ranging from private executive dinners to the executive engagements (one-to-one meetings) at large-scale conferences like Stripe Tour event platforms.
- Ensure events are not just "gatherings" but strategic experiences designed to drive deeper account engagement and foster long-term client CxO level relationships.
- Leading Executive Programs for Corporate Events: Define event objectives, success metrics, and scope for major executive programs including Stripe Sessions and Tours and Customer Advisory Boards.
- Lead cross-functional workstreams (Sales, Product, Leadership) to produce executive engagement user-centric approaches that showcase newly updated solutions and market trends.
- Executive Thought Leadership & Social Media: Devise strategies to build an authentic, authoritative presence for senior Stripe leaders (EMEA CRO) on channels like LinkedIn, by partnering with Communications teams, focusing on value-driven education rather than self-promotion.
- Utilize diverse formats — partnering closely with Comms to increase EMEA Stripe executive touch points via podcasts, articles, and short-form videos — to demonstrate industry insights and build organizational credibility.
- Strategic Event Identification & Participation: Identify high-trust, high-value "niche" executive communities and industry circles for senior leaders to join and increase Stripe's connection to shaping the financial infrastructure landscape in the region.
- Executive Engagement ROI & Pipeline Influence: Take a data-driven view to measure the success of executive programs, using metrics like Net Promoter Score (NPS) and marketing-attributed pipeline growth.
- Accelerate deal cycles by using first-party engagement data to refine executive programs and identify "ready-for-conversation" participants.
- Building Partnerships & Relationships: Serve as the key regional point of contact for senior management, senior leaders, and high-impact B2B users.
- Track, measure, and communicate program results, continually optimizing for efficiency and scale while fostering a culture of innovation.
- Be creative in finding new ways to advise a diverse range of enterprise personas about the value Stripe brings to businesses.
Who you are
We're looking for someone who meets the minimum requirements to be considered for the role. If you meet these requirements, you are encouraged to apply. The preferred qualifications are a bonus, not a requirement.
Minimum requirements
- 10+ years of relevant B2B marketing experience leading an Executive marketing function across multiple customer segments, including specific experience in executive content, event management, partnership marketing, and high-touch executive programs.
- Experience managing sports hospitality programmes and/or premium experiential marketing at scale across multiple markets.
- Proven ability to build and scale playbooks and frameworks across regions, balancing consistency with local market relevance.
- Deep Regional Expertise: Mastery of cultural nuances across EMEA hubs such as London, Dublin, Paris, and the Nordics.
- Commercial Mindset: Strong partnership with regional sales teams to align executive marketing programs directly with account aspirations.
- Cross-Functional Influence: Ability to navigate complex global structures and influence stakeholders across Sales, Product, and Communications.
- Experience in interacting and engaging senior leadership inside customer and partner accounts.
- Proven track record in defining and executing executive marketing strategies that achieve funnel metrics and KPIs.
- Strong written and verbal communication skills in English, with the ability to convey complex topics simply.
- Demonstrated leadership and collaboration skills across functions.
- Strong experience partnering with Sales teams on joint planning, execution with key account executives.
- Proven track record as an EMEA leader, collaborating with global marketing teams to drive strategic connections through executive programs and partnerships.
- Understanding and/or experience with CRM, account-based marketing, and event and sponsorship marketing tactics and technology.
- AI user proficiency.
Preferred qualifications
- A startup mentality with a bias to action and the ability to flex in a fast-paced industry and work environment.
- Experience marketing fintech, cloud services, and/or software solutions.
- Superb organization and project management skills and the capacity to manage multiple complex projects at once.
- Excellent analytical skills and the ability to craft actionable insights from complex data.
- Resourceful, creative and dedicated to achieving operational and creative excellence.
- Experience delivering tailored marketing content and experiences for customer segments spanning from early stage startups to the largest enterprise companies.
- Understanding of the payments, financial technology, and/or ecommerce industries and partner ecosystems.
- Demonstrated success delivering executive marketing programs with and through consulting and technology partners.