Sensor Tower’s digital intelligence platform provides unparalleled insight into market trends, advertising, competitor’s strategies, and consumer/user audience across mobile, web, and gaming. Sensor Tower’s insights are trusted by more than 2,500 enterprises worldwide across tech, retail/commerce, entertainment/media, gaming, consumer packaged goods, finance, and investment.
About the Role
Sensor Tower is seeking a Senior Marketing Specialist to drive brand marketing and event initiatives for the Korea market. In this role, you will plan and execute marketing campaigns, events, webinars, and partnerships that expand Sensor Tower's presence across South Korea's mobile, PC, console, and digital ecosystem.
You will collaborate closely with regional marketing, sales, and analytics teams across APAC and headquarters to generate leads, engage customers, and strengthen our local brand influence. The ideal candidate is proactive, detail-oriented, with a strong understanding of the gaming, digital advertising or SaaS landscape.
Key Responsibilities
Event & Campaign Execution
Research, plan, and execute local trade shows, conferences, and webinars to enhance brand visibility and generate leads.
Plan and manage customer events that drive engagement, retention, and upsell opportunities.
Support relationship management with local SaaS partners and event organizers.
Manage event logistics, including venue selection, vendor management, budgeting, and on-site coordination.
Analyze event and campaign performance, track ROl, and provide insights to optimize future activities.
Localization & Content Marketing
Localize reports, blogs, and go-to-market collateral to ensure cultural and linguistic alignment with Korean audiences.
Collaborate with sales and design teams to develop customer-facing materials such as case studies, success stories, and presentations.
Work closely with the insights team to identify and deliver relevant regional data and narratives.
Qualifications
Bachelor's degree in Marketing, Business, Communications, or a related field.
5+ years of marketing experience, preferably in gaming, mobile, SaaS, or agency environments.
Proven experience in planning and executing marketing campaigns or events in South Korea.
Strong cross-cultural communication and collaboration skills with international teams.
Data-driven mindset with strong analytical and reporting skills.
Passion for the gaming, mobile or digital advertising industry; familiarity with markets in China, Japan, India, or Southeast Asia is a plus.
Language Requirements
Why Join Us
Competitive Compensation Package — Attractive annual salary with opportunities for yearly adjustment.
International Work Environment — Collaborate with teams across Korea, APAC, and the US, gaining meaningful global exposure.
Stable Career Path — The role is structured as a renewable annual contract, with strong performance leading to potential conversion to a permanent position.
Room for Career Growth - Gain opportunities to own regional projects, expand your responsibilities, and grow quickly as the team
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