Contentful vs incident.io

Contentful vs incident.io: Culture Compared

Contentful (3.4 Glassdoor) vs incident.io (4.5 Glassdoor) — side-by-side on culture values, work-life balance, compensation, and open roles.

Contentful

Contentful

Large (~1,000)
incident.io

incident.io

Small (~140)
Contentful
Best for: Backend and full-stack engineers who want to work on developer-facing content infrastructure with remote flexibility and an established product used by major brands
incident.io
Best for: Engineers and salespeople who value a strong culture with 13 extra holidays per year and approachable, ego-free founders
Contentfulincident.io
3.4
4.5
Overall
3.8
4.1
Work-Life Balance
3.5
4.6
Culture & Values
3.4
4.5
Comp & Benefits
3.2
4.3
Senior Mgmt
3.2
4.3
Career Opps
πŸ‘ 68% Recommend πŸ‘€ 71% CEO Approval (Jaspar Carmichael-Jack)
πŸ‘ 90% Recommend πŸ‘€ 95% CEO Approval (Stephen Whitworth)
Contentful only
🌐 Remote-Friendly🎯 Direct Product Impact
incident.io only
πŸͺŸ TransparentπŸ›‘οΈ Safe to FailπŸš€ Ship Fast & Iterate🀝 Flat Hierarchy
Shared
βš™οΈ Engineering-Driven🌱 Learning & Growth

Contentful

  • βœ“Flexible remote/hybrid setup with strong distributed team culture
  • βœ“Talented and humble engineering team with approachable, responsive leadership
  • βœ—Stagnating product development with competition overtaking in key areas
  • βœ—Internal promotions are difficult with pay disparities between long-tenured and new hires

incident.io

  • βœ“Strong culture with a dedicated culture manager β€” values are practiced, not just stated
  • βœ“Excellent compensation and benefits with strong career growth opportunities
  • βœ—Rapid scaling can create instability β€” some report organizational growing pains
  • βœ—London-centric with limited remote options for some roles
Contentful
Pioneer in headless CMS with genuine remote flexibility, but Glassdoor is below average (3.4, 68% recommend) β€” reviews mention leadership instability and limited career progression.
incident.io
Exceptional culture (4.5 stars) with genuine values, great benefits including 10% pension match, and kind colleagues β€” but London-centric with some layoff scars from 2024.

Contentful β€” 114 jobs

πŸ’» Engineering
56
πŸ“‹ Product
17
πŸ’Ό Sales / GTM
13
πŸ“Š Data
6
πŸ“£ Marketing
4
🧠 ML / AI
2
βš–οΈ Legal
1
🎧 Support
1

incident.io β€” 27 jobs

πŸ’Ό Sales / GTM
20
πŸ’» Engineering
6

Contentful scores 3.4/5.0 on Glassdoor with a 3.8 work-life balance rating. incident.io scores 4.5/5.0 overall with a 4.1 WLB. That’s a 1.1-point gap on overall satisfaction.

Both companies share these culture values: Engineering-Driven, Learning & Growth. Contentful also emphasizes Remote-Friendly, Direct Product Impact. incident.io also emphasizes Transparent, Safe to Fail, Ship Fast & Iterate, Flat Hierarchy.

On the hiring front, Contentful has 114 open roles and incident.io has 27 open roles.